Instead, he was in his late 40s and actually married with a criminal record! Needless to say, I cut that off right after I found out. Everything checked out: he was athletic, a lawyer, and lived in my neighborhood. His eyes widened. Found his Facebook, incomplete Linkedin, some random pictures, the usual.
But then on page two there was something that caught my eye. Arrest records like DUIs are public record, so it popped up when I searched his full name plus the city we were in. It made it real awkward when he started making plans to come pick me up for the date. No new arrests occurred in during the course of this story, but no date occurred either. I discovered through some online searching that she provided couples with dominatrix services for a fee.
We had met through a professional acquaintance so I was surprised she led this double life. Hell yes, I still went on the date! At that point I had to learn more. Through a series of IMDb searches, I discovered that the soon-to-be first date was the star of a reality television show in Nigeria. There's a reason Dale Carnegie's classic How to Win Friends and Influence People became an instant best-seller and pioneered a trend of chart-topping self-help books.
Cultivating a positive personality and reputation can be a major advantage, and it's become even more essential in the digital age. It wasn't always like that. Over years ago, perception still mattered but the audience was different.
People lived in farms or small towns and did business with people they had interacted with their whole lives. How they treated family members and neighbors was the ultimate reputation litmus test. But as people flocked to cities, they suddenly faced the challenge of doing business with complete strangers.
The dawn of corporate America called for a new kind of employee -- one who thrived in social interactions with a ready smile and a confident handshake. Companies wanted likable salespeople with winning personalities who could represent the company in external meetings, bring in new business and help drive sales. Today's model employee not only has a likable personality, but also looks great online.
With a professional online presence, you lend credibility to the organization you work for and can even broaden the company's external sales funnel through your online network.
Imagine if you're a hiring department -- all else being equal, wouldn't you rather hire someone with an impressive digital presence over someone with no presence at all? It's not all great news though. Employees with a tendency to badmouth or post questionable things online are seen as huge liabilities.
You never know when an employee's dumb tweet or angry tirade can turn into a PR nightmare. Remember the woman who lost her job over the AIDS tweet? What about the woman who lost her pizza job before she even started? That's why 75 percent of hiring departments are required to look applicants up online and 70 percent say they have rejected applicants based on what they've found.
It's just too risky to hire the person with a questionable or negative online presence. Even colleges and universities are taking this seriously.
Tierno , a Colorado-based licensed clinical social worker and psychotherapist. She also raised an important point about the chance of blindsiding a patient with the unknown. Sometimes therapists see patients whose private lives are already public knowledge. However, she has found that celebrities have needs that are different from other patients. Ultimately, Googling a patient can put a therapist on a dangerous path and sets them up to inadvertently reveal something they learned during their research.
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